November 14, 2025 1 min read

Pakistan’s biggest newspaper Dawn, started by Jinnah, publishes AI Prompt in car sales news report; apologises for AI-generated text

Front page of Dawn newspaper showing the controversial car sales report with AI prompt text

Ah, Dawn—the venerable bastion of Pakistani journalism founded by Muhammad Ali Jinnah—has inadvertently reminded us that even the most respected institutions aren't immune to modern tech slip-ups. Publishing an AI prompt verbatim in a car sales news report is a headline-grabbing faux pas, especially when it underscores the tension between cutting-edge AI assistance and traditional journalistic standards. The irony drips: a paper famed for media ethics caught mid-act with ChatGPT content spilled onto its print pages without disclosure. The internet, predictably, had a field day, dubbing the blunder #DawnGPT and questioning the newsroom's editorial rigor.

This incident from Dawn's November 12 edition, where an AI-generated prompt was accidentally printed in a business report on auto sales, has reignited crucial debates around transparency and ethical AI usage in journalism. Dawn acknowledged the mistake, admitted the story was edited with AI against their policy, and issued an apology while removing the AI text from digital versions. Given Dawn's historic roots from 1941 and its stature as Pakistan's biggest English-language daily, this moment of AI-infused editorial lapse spotlights the broader media industry's challenges in balancing innovation with trustworthiness in news production.

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